Tom York Coffee Introduction & TomYork
Introduction of Tom york coffee TomYork
Tom Yorke Coffee is affiliated to Guangzhou Hanshe Catering Management Co., Ltd. under Hong Kong Poly International Catering Group. Tom Yoke Coffee is the main brand of the company. Guangzhou Hanshe Catering Management Co., Ltd. is a company operating franchise coffee and snack culture. Since its establishment in 2010, in line with the mission of delivering green nutrition and benefiting the Chinese people, with the Chinese dream of carrying forward Chinese culture, inspirational actions, and Chinese brands have been carried forward, and high-quality products, culture, and life concepts have been introduced into China. . Tom Yoke has an international training system and professional baristas, and has been persistently and dedicatedly pursuing coffee of extraordinary quality for many years. In 2014, it built the first emotional coffee brand in the country, using Tom Yoke's decades of coffee trade channels, coffee plantations, high-quality coffee bean roasting, and exclusive relationships with baristas. TomYork Coffee creates an emotional coffee museum for quality.
Hong Kong Poly International Catering Group
Established in the early 21st century, Hong Kong Poly International Catering Group is a comprehensive health industry company integrating research, development and promotion. In the ten years since the company was established, it has launched many brand projects such as Tom's Coffee and Weisake Pizza, which have been well received by thousands of households in China.
Guangzhou Hanshe Catering Management Co., Ltd.
Guangzhou Hanshe Catering Management Co., Ltd. is a subsidiary of Hong Kong Poly International Catering Group, which is mainly engaged in the investment and management of catering chain franchise projects. At present, it has brands such as TomYork Coffee & Tom York Coffee, Weisake Italian Pizza, and Hee Squid Kee Volcanic Stone Grilled Squid.
Guangzhou Hanshe Catering Management Co., Ltd. is such an enterprise that provides opportunities for friends from afar. The company's mainland operation headquarters is located in Guangzhou Pazhou Convention and Exhibition Center, which consists of planning department, marketing department, design department, project department, training center and marketing department. The management of the company has rich practical experience in chain operation management. It has served well-known catering chain groups and has accumulated rich practical experience in catering project planning, catering chain franchise, catering chain operation and catering brand promotion.
Brand Management Ideas
The brand positioning of Tom Yoke Coffee is to provide coffee lovers and coffee dreamers with an opportunity to realize their dreams, to provide coffee lovers with fresher and high-quality coffee, and to create a "coffee museum" atmosphere. "As a coffee brand with a strong Italian cultural heritage" TomYork Coffee trains professional baristas, strives for the freshness and quality of coffee, and ensures that every product is a perfect masterpiece. Therefore, it is a senior coffee brand that realizes dreams and perfect coffee dreams.
Real scene of Tom Yorke Coffee Company
Tom Yoke Coffee Franchise Headquarters Guangzhou Hanshe Catering Management Co., Ltd. is located in Guangzhou Pazhou International Convention and Exhibition Center, the largest exhibition center in Asia. The headquarters of Tom Yoke Coffee has an office area of more than hundreds of square meters. The training base is also one of the central kitchen bases with strong R&D and production capacity, high equipment level and high purification level in China's catering industry. The perfect combination of human nature, green ecology, high technology and intelligence will shine in the world like a bright pearl.
Tom Yorke Coffee Brand Story
In 1918, the mainland of China was full of gunpowder and wars continued. A young boy named Ake was unfortunately trafficked to Southeast Asia and became a slave on a coffee bean farm in Sumatra. The god of luck did not abandon him. By chance, he became the savior of the owner of the estate. The owner not only restored his freedom and let him participate in the management of the estate. The unique industriousness and loyalty of the Chinese gave him the opportunity to devote himself to the research of coffee planting, grinding, cooking and other techniques, and it took thirty years in a flash.
Later, when the old owner passed away, Ake also left this sad place, settled in Ohio, USA and changed his name—Tom York. Thirty years of love for coffee gave him an idea - to open a coffee shop. So the first hand-grinding cafe in the Chinese community opened.
After 10 years of running-in, he created a unique set of secret coffee recipes suitable for Chinese people, which is well-known in the local area and is known as a coffee shop suitable for Chinese people.
A wandering life has gone through vicissitudes. The plot of homesickness has been entangled for a century. In the end, the old man failed to return to his homeland, so he had to tell the child that he must bring him and his excellent skills back to the mainland, and share the bitterness and joy of coffee with the people of the country.
At the beginning of the 20th century, the children of the elderly brought the cafe to London, the original gorgeous capital of the Atlantic Ocean. Here, they found a long-lost retro feeling, and embraced the excitement of following the old vinyl music.
What inspires Tom York Cafe is an emotional culture, where you can enjoy the passion brought by a kind of venting and enjoy the long-lost self under the mask.
Tom york coffee history:
In 1970, Malaysia's first seaside estate, Tom York Café opened. While enjoying the sea, enjoy the romantic enjoyment like Zhuang Yuan
In 1990, Tom York's coffee was brought back to mainland China through overseas Chinese.
In 2003, Tom York officially landed in mainland China
In 2011, Tom York officially changed its name to Tom York and completed the trademark registration.
In 2013, Tom Yoke was repackaged and repositioned to meet the Chinese people's concept of coffee life, becoming a "coffee museum around you".
Tom York Coffee Guanyinshan Branch
It should be romantic, healthy, healthy, and friendly to the people.
Therefore, Tom York combines the gorgeous Scottish forest with the simple and natural style. In terms of products, the simple, natural, and manor-like product series, and in terms of environment, the environmental style of light decoration and heavy decoration makes people think about life when enjoying coffee.
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